In the middle of 2024, I decided to start a branding and web design agency with my dear friend Arnaud Planche. The goal of this project was to create a distinctive identity that spoke for our company.
I recently rebranded the Pittsburgh-based e-commerce business Dragonfire Tool Storage. Dragonfire specializes in heavy-duty industrial tool storage for professionals. We created a new logo, color palette, and typography along with a new website design, built in Shopify.
DATE: April 2025
Client: Dragonfire Tool Storage
Role: Marketing & Brand Manager
URL: www.dragonfiretools.com
At CMU SEI, I worked as a Multimedia Designer for 4 years creating a variety of print and digital designs. I really enjoyed my time there as it was great working with a team of talented designers.
Three years ago, my dear friend Arnaud Planche founded his game dev company Bontemps Games and I helped him create a brand identity. Three years later in June 2025, he asked me to help him with a rebranding as his business was expanding.
I worked with Witbe as a Brand Manager and Designer for three years; Witbe is a B2B SaaS video monitoring service business. During that time I built and enforced a bold visual identity and web presence that helped them secure confidence in their clients.
Whimsy Flower
Coming soon!
Coming soon!
In the middle of 2024, I decided to start a branding and web design agency with my dear friend Arnaud Planche. The goal of this project was to create a distinctive identity that spoke for our company.
I recently rebranded the Pittsburgh-based e-commerce business Dragonfire Tool Storage. Dragonfire specializes in heavy-duty industrial tool storage for professionals. We created a new logo, color palette, and typography along with a new website design, built in Shopify.
DATE: April 2025
Client: Dragonfire Tool Storage
Role: Marketing & Brand Manager
URL: www.dragonfiretools.com
At CMU SEI, I worked as a Multimedia Designer for 4 years creating a variety of print and digital designs. I really enjoyed my time there as it was great working with a team of talented designers.
Three years ago, my dear friend Arnaud Planche founded his game dev company Bontemps Games and I helped him create a brand identity. Three years later in June 2025, he asked me to help him with a rebranding as his business was expanding.
I worked with Witbe as a Brand Manager and Designer for three years; Witbe is a B2B SaaS video monitoring service business. During that time I built and enforced a bold visual identity and web presence that helped them secure confidence in their clients.
Whimsy Flower
Coming soon!
Coming soon!
Cheesy Mantra
CREATIVITY IS WHAT MAKES US HUMAN.
I'm Lonely
Contact Me
If you’d like to get in touch or have a project in mind, you can reach me by email at dbsn@braedonnaelitz.com
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Established in 2024, French Fry Studio is a full-service French-American design studio founded by myself and my dear friend Arnaud Planche.
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